Just Salata introduces AI-powered recommendations to improve digital customer engagement |

Just Salada fast-casual restaurant chain, has launched its latest ordering feature, AI Salad. Using personalized survey results, Salata AI provides tailored recommendations to match customers’ culinary preferences, raising the bar for digital customer engagement.

Salad AI functions as a personal recipe assistant, providing personalized salad recommendations based on individual lifestyle, nutrition and flavor preferences. The purpose of this digital tool is to simplify menu navigation, reduce decision paralysis and create a welcoming ordering experience for new guests. It also introduces new flavor combinations to existing single salad customers.

The company has always been focused on empowering customers to ‘eat with purpose’. Salad AI’s new program takes this mission to the next level by creating a truly personalized dining journey. This technology goes beyond traditional menu recommendations, catering to customers’ unique tastes, dietary habits and nutritional goals. Nick Kenner, founder and CEO at Just Salad, believes this innovation will redefine how the company connects with its guests.

Salad AI operates using knowledge gathered through a simple survey in the Salad Just app. The survey covers three main areas: lifestyle preferences, nutritional goals and taste. Once complete, Salad AI generates four personalized order recommendations, each containing a unique salad name, selected enviable flavors, a full ingredient list with nutritional information, and a personalized dressing suggestion.

Kenner notes that Salad AI is more than just a recommendation tool—it’s a kitchen companion that understands and adapts to each customer’s evolving tastes and nutritional journey. By harnessing the power of AI, Only Salad is enhancing the dining experience and driving customer retention and purchase through personalized menu items.

AI Salad is now available through the Just Salad Mobile App. As Salad Only continues its rapid expansion, it remains committed to making healthy, sustainable dining more accessible and enjoyable for customers everywhere.

Founded in 2006, Just Salad has over 90 locations throughout New York, New Jersey, Connecticut, Florida, Illinois, Pennsylvania and Massachusetts. In recent years, the company has implemented several programs and initiatives focused on environmental sustainability. These include the largest reusable restaurant program in the world, carbon labeling its menu and offering a climate menu category. The company has also partnered with food surplus app Too Good to Go to save thousands of meals from going to waste.

In 2023, Just Salad received B Corp certification, joining a global community of businesses that meet high standards of social and environmental performance, accountability, and transparency. The certification process required intensive levels of teamwork across departments to gather data and closely examine every aspect of how the company does business.